Indian Toners is in the business of manufacturing toners and developers for laser printers, photocopiers, and digital machines. The company obtained the status of an ‘Export House’ in the previous year, which brings with it export benefits and the like. It is also diversifying and expanding its product range through a pilot plant, which appears to have met good market success in the prior year. The company reported stable performance over the last five years – reporting about 10cr of operating profits on revenues of 63cr in the last financial year. It operated with a net cash position of about 4cr in the last financial year. The company’s strategy appears to be to build its brand image by providing quality products at reasonable prices in an industry where customers are implacably cost-conscious. The generic product is a commodity with multiple suppliers providing intense competition including clandestine importing of cheap toners. The business is expo...
An Individual Investor's Perspectives On The Indian Financial Markets